29+ TikTok Statistics Business Need Know in 2024

TikTok has quickly turned into a must-have tool for businesses looking to connect with a massive, engaged audience.

The platform’s mix of short, catchy videos and viral trends offers unique chances for brands to get noticed and interact with customers. But just how effective can TikTok be for your business? 

With that in mind, let’s dive into the 29+ TikTok stats that every business needs to know to make the most of this exciting platform.

Key TikTok Statistics Business Must Know

  • Tiktok has more than 5 million business.
  • There are approximately 225K recognizable brands that used TikTok

How Many Brands Are On Tiktok

There are approximately 225K recognizable brands that used TikTok for their influencer marketing campaigns, according to the data we gather and analyze from Nielsen Media Research and Influencermarketinghub Influencer marketing reports.

How Many Brands Are On Tiktok

Tiktok User Statistics: Key Numbers

TikTok Users At Glance#Numbers of Users
Tiktok Total Users1.39 Billion
Tiktok Daily Active Users600 Million
Tiktok Monthly Active Users1 Billion

TikTok has an impressive 1 billion active users every month, who watch 1 million videos each day.

Updated on: 05/13/2022


In 2022, there are 84.9 Million active users every months in the US.

By 2023, TikTok will have 89.7 million active users every month in US

Updated on: 05/13/2022


TikTok has reached a total of 3 billion downloads worldwide.

Updated on: 07/13/2021


The average TikTok user spends 52 minutes on the app each day.

Updated on: 05/13/2022

There are 50 million daily active Tiktok users in the US

Tiktok Users By Country in 2022

CountryNumber of TikTok users in millions
United States136.42
Indonesia99.07
Brazil73.58
Russia51.3
Mexico50.52
Vietnam45.82
Philippines40.36
Thailand38.38
Turkey28.68
Pakistan24.05
Saudi Arabia23.62
United Kingdom23.38
Egypt21.35
Iraq20.16
Germany19.51
France19.3
Japan16.28
Malaysia15.98
Italy15.34
Spain14.98
Source: Dataportal

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