The retail industry has seen substantial shifts in foot traffic, with a global decline of 62.5% in 2020. Notably, retail traffic experienced an additional drop of 8.1% in March 2023 compared to March 2019. 

To help understand these changes in consumer behavior, let me share the most crucial retail foot traffic statistics you should be aware of right away. 🛍️📉👣

Retail Foot Traffic Statistics: The Key Data

  • Retail traffic dropped 8.1% in March 2023 compared to March 2019.
  • Global retail foot traffic fell by 62.5% in 2020.
  • The most foot traffic increased at arts and craft supply stores (40%), department stores (34%), outlet malls (32%), and shopping centers (31%).
  • Walmart, McDonald’s, and Subway have the most daily foot traffic in the U.S.
  • Retail foot traffic was 3.9% higher during the week of November 7, 2021, compared to the same week in 2019.
  • In Q1 2023, shopping visits rose 20% from the previous year.
  • Walmart foot traffic rose 22.2%, year-over-year.

Sources: (Globest, Retail Customer Experience, Retaildive, Geekwire, Resonai, Gravy Analytics.)

Retail Traffic Sees 8.1% Dip in March 2023 from March 2019 Levels.

Important takeaway:

Insight from DataRationale
Significant decline in retail footfallA drop of 8.1% in a four-year span indicates a notable shift in consumer behavior.
Possible influence of external factorsSuch a decline over several years might suggest effects of economic, technological, or societal changes on retail habits.
Need for retailers to reassess strategiesPersistent downward trends suggest that retailers might need to pivot to new methods or adapt to changing consumer demands.

Source: Globest

Shopping Visits Surge 20% Year-on-Year in Q1 2023.

Important takeaway:

Insight from DataRationale
Resurgence in shopping activityA 20% increase year-over-year signals a strong rebound in shopping visits.
Economic or consumer confidence boostSuch a significant uptick may indicate heightened economic activity or increased consumer trust.
Opportunity for retailers to capitalizeWith more consumers returning to shops, there’s potential for retailers to maximize sales and engagement.

Source: Retail Customer Experience

Global Retail Foot Traffic Plummets by a Massive 62.5% in 2020.

Important takeaway:

Insight from DataRationale
Unprecedented decline in retail footfallA staggering 62.5% decrease showcases an unparalleled shift in global retail dynamics.
Impact of external crisis or events evidentSuch a dramatic drop is likely influenced by significant global events or crises.
Imperative for businesses to adapt swiftlyRetailers must innovate and possibly transition to digital platforms to remain relevant.

Source: Retaildive

Arts & Craft Stores Lead Foot Traffic Rise: 40%, Followed by Department Stores at 34%.

Important takeaway:

Insight from DataRationale
Arts and craft stores lead the resurgenceA 40% surge indicates a pronounced consumer interest in creative and DIY activities.
Department stores remain crucial retail hubsTheir 34% increase suggests enduring consumer reliance on diverse product offerings.
Outlet malls and shopping centers are reboundingIncreases of 32% and 31% respectively show that value and variety shopping experiences are still in demand.

Source: Retail Customer Experience

US Daily Foot Traffic Dominated by Walmart, McDonald’s, and Subway.

Important takeaway:

Insight from DataRationale
Walmart dominates daily retail visitsIts position implies unmatched retail leadership and consumer trust in its offerings.
McDonald’s underscores fast-food primacyAs a leader in the fast-food industry, its foot traffic exemplifies consumer preference for quick and familiar meals.
Subway’s presence highlights sandwich appealThe brand’s high foot traffic underscores the U.S. consumers’ appetite for sandwich-centric quick-service options.

Source: Geekwire

Week of November 7, 2021: Retail Traffic Up 3.9% from 2019 Levels.

Important takeaway:

Insight from DataRationale
Notable rebound in retail footfallAn increase of 3.9% signifies a meaningful recovery and potential surpassing of pre-pandemic levels.
Consumer confidence may be on the riseThe uplift, compared to 2019, suggests a possible resurgence in economic and consumer optimism.
Impetus for retailers to seize market potentialThe upward trend indicates an opportune moment for businesses to cater to and capitalize on renewed consumer interest.

Source: Resonai

Walmart Registers Impressive 22.2% YoY Rise in Foot Traffic.

Walmart foot traffic rose 22.2%, year-over-year

Important takeaway:

Insight from DataRationale
Significant resurgence in Walmart’s patronageA 22.2% increase indicates a strong return of consumers to Walmart’s retail spaces.
Reflective of Walmart’s enduring market dominanceThe marked increase suggests Walmart’s continued ability to attract and retain shoppers amidst varying market conditions.
Opportunity for further strategic growth and outreachThe robust growth presents an advantageous position for Walmart to amplify its offerings and further solidify its market presence.

Source: Gravy Analytics